WHY?
Traditional ads are intrusive and disrupt the flow of multimedia content.
People can't wait to skip them.
Do you promote your business with Reels and posts?
That’s great, but experiencing marketing firsthand is a whole different story.
Attention levels drop dramatically with unsolicited ads.
Branded games provide a solution by generating attention and engagement through interaction.
Structured earnings:
You can break down customer attention and spending however you like!
Discount vouchers -
Rewards -
Services -
Subscriptions
and much more! All delivered in a fun way through an entertainment source.
Fun:
A powerful ally for engaging users and ensuring they remember your purpose.
Promote your service consistently—without ever being boring!
No one forgets something that engages them emotionally.
Longevity:
Advertisements often have a limited run:
Due to the financial investment, for example.
With your own video game, you publish once, and it remains available—without having to pay platforms to display your content.
How does it work?
A game is developed with gameplay and a storyline centered on what you want to sell or convey to the audience.
It is published on your preferred store or on the web (your site/server).
Through various strategies, we will drive users to play your game and experience your brand in a fun way!
A single expense:
It requires an initial investment, and the game stays online for as long as you decide!
Practical example
The main problem
You want to sell energy drinks:
The problem is that the market is saturated with both this product and aggressive, intrusive marketing.
The solution: Live-brand game
Drive customers to your service and boost your brand awareness with a video game designed as an advertisement!
How will the game be structured?
In the specific case at hand, the game could center on a character who must face challenges of increasing difficulty.
Among the various snacks, the energy drink bearing the brand being promoted offers the greatest bonus.
In this way, you have shared your idea and content without being boring: you have revealed the benefits of your service in a thoroughly entertaining way, without aggressively targeting the potential customer.
Increased activity with small adjustments:
Integrate the game with your social media pages:
Greater coverage and substantial brand solidity.
Add calls to action that link your game to your website or e-commerce site and vice versa!
Many other strategies await you to customize yours
Live-Brand game
standard brand-game
Live-Brand game
The game remains yours! You can publish it wherever you wish and however you prefer.